In 2010, ADATA began the process of rebuilding its brand,
In 2010, ADATA began the process of rebuilding its brand, adopting the hummingbird as its corporate icon and an auxiliary symbol of ADATA’s corporate culture in order to effectively enhance its competitiveness in the international marketplace, as well as to prepare the company for the next decade. The new logo conveys a more modern design that represents consistency, while retaining the foundation of ADATA’s technical background with the traditional corporate color in blue. T...he hummingbird incorporates key design elements that reflect ADATA’s culture, vision for the future and their commitment to becoming a global brand. The hummingbird’s agility suggests that ADATA is highly responsive to market and consumer demands; its swiftness demonstrates leading innovation and productivity in the industry; its exploring nature signifies ADATA’s determination to pursue all possibilities; the color and modern design reflect the exciting and dynamic characteristics of the ADATA brand. See more
Published Date：11/26/2018 6:56:13 AM From：Facebook
